===================== TABLE OF CONTENTS ===================
Introduction to SiteSell's 6th Pillar Program
Action Step #1...
Book The Time Now... Each Week, For The Next 8 Weeks.
Action Step #2...
Design Your Sig Files... And The All-Important PRE-Sig!
Action Step #3...
Tell Your Friends About SBI!... Naturally! Build BUZZ!
Action Step #4...
Take Your Promotional Efforts Offline!
Action Step #5...
The Critical Difference Between Selling and PREselling!
Action Step #6...
Making The Move To Online Promotions! (Part I)
Get On Course... Of Course! :-)
Action Step #7...
Making The Move To Online Promotions! (Part II)
"Off-Topic" PREselling!
Action Step #8...
Making The Move To Online Promotions! (Part III)
Use the SITESELL PROMOTION CENTER
The 6 Pillar Program Wrapup...
Build It Up!
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Action Step #4...
Take Your Promotional Efforts Offline!
For today's Action Step, we will complete our focus on the
offline world... we started with friends, and now we'll move
a bit further afield. Remember, there are very likely many
more small businesses, and would-be-could-be small
businesses (if they only knew about SBI!) who are both...
a) still offline
and...
b) who you can easily reach
... than there are online.
The opportunities offered by offline promotional efforts are
well-covered in previous 5 Pillar Reports so I won't repeat
myself here. I will, however, highlight two key points...
1) By taking your promotional efforts offline, you are
delivering the SBI! message directly to those who need it
most -- local businesses, network marketers and service
sellers. Best of all, these people are not yet aware of
their need for SBI!, and are difficult to target online...
simply because they aren't there!
For a complete listing of SBI! "target markets"...
http://buildit.sitesell.com/sbi-businesses/
And to get a good feel for the wide range of possible
businesses, see...
http://buildit.sitesell.com/sbi-samplesites/
2) When you use SiteSell's 5 Pillar Program to generate
revenue offline, you are no longer competing with the most
savvy and experienced marketers on the Net. In other words,
no competition!
These are two huge advantages for going *offline* to build
a revenue stream, and to build it quickly.
Your single best strategy to capitalize on this opportunity
is to...
Use our custom print ads!
Here's how to do it...
Login to the 5 Pillar Club...
https://secure.sitesell.com/5pillarclub
And select "Print Ads" from the QUICK JUMP menu.
Next, decide which print ad is the one for you, and your
business. Let us know (by sending an e-mail to
affiliates@sitesell.com) and we'll have your choice
customized with your own RRURL, and send it back to you!
-----SIDEBAR-----
About 1% of you will actually do this. I
know because that's the historical average.
It's also been impressive how well this
simple strategy works. Like any other aspect
of business...
If you do what everyone else does, you get
what everyone else gets... mediocrity.
Print and fly!
-----SIDEBAR-----
When you have your ad, transfer it to a floppy disk, and
take it into your local office supply store the next time
you are running errands. Printing costs are so cheap these
days, it will cost you next-to-nothing to have a few hundred
copies made.
Once that is done, guess what is the next part of your next
mission?
That's correct -- keep a few on hand in the car, and post
them here and there as you go about your daily routine...
o PTA/school meetings
o Grocery stores
o Hardware stores
o Coffee shops
o Convenience stores
o Gas stations
o Chamber of Commerce building
o Local Information Bureau
o Local sports fields/auditoriums
o Retirement residences
o Hobby clubs (especially yours!)
o Local shopping mall
o Neighborhood business locations
o Even windshields!
In short, post anywhere you can think of! Put up your ads,
and passively intercept small businesses and service sellers
as they go about their own daily routines!
Seriously... if only 1 in 100 flyer readers purchases
SBI!... what a Return on Investment! Heck, 1 in 1,000 would
be great.
Unprecedented earning potential *and* no competition!
Between working with friends (last week's 6th Pillar --
especially important was the BUZZ-building campaign) and
building an offline campaign (that so few people do), you're
well on your way to building a strong foundation, quickly.
-----SIDEBAR-----
If you'd like to investigate offline
opportunities in greater depth, please review
Issues #101, #102, and #103 of the 5 Pillar
Report. Login to the Club....
https://secure.sitesell.com/5pillarclub
... and select 5 Pillar Affiliate Report Back
Issues from the QUICK JUMP menu.
-----SIDEBAR-----
Next week, we'll start to move online with our single
best strategies for getting results rapidly.
Keep your 6th Pillar time-slot open (or if you don't have
one yet, book the time now). See you then. :-)
--
See you next week!
SiteSell.com's 5 Pillar Program is a high-earning,
innovative program. No matter what the nature of your
affiliate business (from azaleas to zebras), consider
fitting the 5 Pillar Program into your revenue mix...
1) It will boost your overall effectiveness.
2) It will become one of your top earning programs.
Click here for more information.
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Written by Ken Evoy, M.D.
President of SiteSell.com
(c) copyright 2003 SiteSell.com
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